You might think that you are saving money by fixing your own computers or even doing your own search engine optimization. But let's take that concept a step further into reality...

I was excited to see that Google offers phone support now for Google MAPS...that is until I called them.

Over the last year or so, a new wave of web design strategies has hit the market with the specific intent to afford the rising mobile browser / smart phone accessibility to the website. Unless your business has taken advantage of this technology, the tiny screen on a smart phone will render your website the functional equivalent of an unreadable thumbnail version of your site. You can pinch and poke to read the site, but most people will find that to be too cumbersome.

Linking strategies have long been the base of many SEO firms. And for good reason...it worked? The landscape is changing and that can be good news and bad news.

It's a common problem especially with new businesses. You want everything you do and everything you can do to be out there in the public eye. But consider this. If I can't look at your website and determine what one thing you do well, neither can Google! Niche marketing a necessary small business strategy. Understand what you do really well and market that! Don't go after the larger competition with everything they do. Go after the one thing you know you can beat them up on!

Every time I have to create a social media page, I have to look these sizes up. Here is a resource that will give you all the information in one place. Be sure to book mark this page!

Reuben H. Donnelley created the first official Yellow Pages directory in 1886. About a hundred years later the Yellow Pages saw inklings of its demise. Google's official birth date is September 27, 1998. And since we're into a mild history lesson - the internet as "www" originated around 1992. What made the internet so powerful was availability of information. What made Google so powerful was the ability to find the information you needed. What made it all possible was the personal computer.

I've said it many times to clients, don't try to game the system. You might get some short term gains but in the end, you'll get caught. It's not like the internet police will put you in jail but you're gonna think that's where your website is if you don't play by the rules. In the end it has been and always will be about good, authoritative content, easy navigation, informative inbound and outbound links and common sense.

Dear Google, I know in the age of political correctness you've taken the position of non-partisan, non-religious, non-white to the point where your absence may appear to be contempt for the very people you need in order to keep your business thriving.

There's no question that a lot of changes happened related to Google searches last year with PANDA and other updates. Some of these changes were quite subtle and very far reaching. How Google intuitively handles local search is a great example.