Digital Marketing Services Dayton Ohio

Is Paid Digital Marketing in your future?

Digital Ad CampaignIn our 15 years in business we have seen the ebb and flow of digital marketing from "free" organic placement, to Google MAPS and Google text ads. Google is a publicly traded company and "FREE" does not appeal to stock-holders. So the short answer to the above question is: If you want to grow beyond your word-of-mouth strategy and develop a sustainable business growth model, paid digital marketing is in your future. Don't be afraid of it! If you're ready to scale, digital marketing is a controllable marketing resource that you'll wish you had discovered years ago. So - onward!

Digital marketing goes well beyond paid text ads on Google. The fact is: the most expensive forms of advertising on Google and Facebook are often the easiest to access. Google Text Ads and Facebook posts can be huge money pits and often there are better options to consider.

With the right digital marketing strategy, you can dramatically increase the amount of traffic to your website and that traffic can be from a specified audience to a page on your site that speak to that audience (almost never the home page). Call 50Bubbles today and we'll set up a strategy that will get you seeing more traffic and talking to more customers than you ever thought possible. If you've never done digital marketing and even if you show up 1st organically, digital marketing can change your business very quickly. Are you ready? 

Digital Marketing Services - Dayton Ohio

Digital marketing is associated with advertising through internet channels including search engines, websites, social media, email, and mobile apps. 50Bubbles offers a range of digital marketing services including search engine optimization, web design and development, lead generation and digital sales funnels and lead nurturing systems, paid search engine advertising (pay per click), display ads and re-targeting (lead tracking), local search optimization (Google MAPS optimization), Quite often, several of these services are integrated into a single campaign. Read on to discover the nuances of digital marketing services and how they can be integrated into one cohesive internet marketing strategy.

What is Digital Marketing

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Digital marketing describes marketing delivered through digital channels such as search engines, websites, social media, e-mail, and mobile apps. Using these online media channels, digital marketing is the technique by which companies promote products and services, and brand names. Consumers heavily depend on digital channels to research products and services. Almost half of all consumers begin their questions on search engines, while 33% go to brand name sites and 26% search within mobile apps.

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Local Digital Marketing

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Getting Started with Local Digital Marketing

Every organization today needs to have an online presence. That includes local businesses, or they will lose to smarter, more resilient and digitally focuses competitors. Consumers are searching through digital channels for local products and services... and not just restaurants and shopping stores. The mobile device has replaced the Yellow Pages for all things local.

Local digital marketing can broaden a business's reach into the local market, lead to greater revenues, and boost profit and company growth. You want your company to be profitable and successful, so it makes sense to invest time and money to develop local digital marketing strategies and discover just how much it can do for your company.

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Lead Generation and Paid Advertising

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If I sent 1000 new qualified leads to your website, how many of them would turn into clients?

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Facebook Special Ad Category Audience

If you’re looking to promote campaigns for your credit card offers, loans, housing, and employment, there is a "Facebook Special Ad Category", which lets you target an audience in this category through Special Ad Audience.

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Digital Marketing Planning

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The landscape for digital marketing is changing very rapidly! Just when you think you're ready to jump in, the tactics you were considering have become obsolete.

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COMPETITIVE RETARGETING

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You might not even be retargeting your own visitors and you might really be surprised to find out that it's possible for your competitors to advertise to the traffic that is visiting your site and even visitors that are spending time at your place of business. Well, of course, you can target your competitors too. I can't think of a better way to narrow in on the niche market who needs to see your advertising.

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The 7-Touch Marketing Rule - It Still Applies!

How do you increase conversions from your website? Old marketing rules still apply... we often forget that. One of the long standing rules of thumb in marketing is the 7-touch rule. So remember this: the visit to your website is 1 touch (regardless of how many pages were looked at). How do you accomplish the other six touches?

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Display Ads - Targeting and Budgeting

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Display ads happen to be one of the most effective forms of online advertising and ALSO one of the most underutilized in the local small business market. Display advertising not only can be less expensive than Google Pay Per Click text ads, small local businesses find that display ads offer better branding, better targeting, lower entry cost and access to markets. Here are some of the main features of digital ads and how they work.

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Google Ads SUCK! Fix It With Retargeting!

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Check your Google Ads analytics. 96% of your traffic leaves without engaging. Not phone call, no email.

When a business has stalled or looking for a bump in growth, it is common for a business owner to jump to the easiest method of driving more traffic. Every time you Google, you see those ads and you see your competitors listed there. Are you about to jump on the band wagon and join what 90% of businesses in that ad space are doing wrong? Step back!

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The Role of Web Design in Digital Marketing

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Web design should be part of your evolutional marketing strategy. In today's local markets, the guys who are beating the local competition are looking at their web analytics weekly if not daily. Businesses approach us quite frequently to redesign their websites. When I look at their existing website it says copyright 200x and the site hasn't been touched in years.

That business doesn't just need to change it's website, they need to change their entire mindset relative to how to use a website. They need to reconsider their relationship with their web designers.

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